Case Study: Insta360 achieves faster influencer reporting and campaign management at scale with Brandwatch

How Insta360 improved their influencer management with Brandwatch

Insta360 needed a better way to manage influencer and partner campaigns at scale, as its team was handling dozens of campaigns a year, thousands of partners, and large volumes of social posts and data. Before Brandwatch, reporting was manual and time-consuming, making it hard to keep up with deadlines and quickly assess campaign performance.

Brandwatch provided Insta360 with Brandwatch Influence, helping the team manage partner relationships, track campaigns in real time, and generate reports with a click. The result was a major time saving: reporting dropped from about five hours per report to around ten minutes, saving at least 15 hours per product launch and allowing the team to focus more on analysis and smarter decision-making.

Insta360

Alex Garcia

Head of Partnerships