BoomTown
45 Case Studies
A BoomTown Case Study
RMG Real Estate, led by Reed Moore, grew from a Keller Williams base into three offices nationwide and faced the challenge of maintaining performance and productivity as its team and lead database expanded (up to ~10,000 contacts). To keep offices uniform in structure and technology, Reed selected BoomTown and its platform to centralize processes, reporting, and lead management.
BoomTown’s system enabled RMG Real Estate to consolidate goal-setting, lead pipelines, and agent performance tracking in one place, reducing errors and improving accountability across dozens of agents. By using BoomTown to enforce a six-month lead pipeline and shared metrics, Reed accelerated new-office ramp-up, improved visibility into production targets, and scaled the business more profitably.
Reed Moore
Chief Executive Officer