BoomTown
45 Case Studies
A BoomTown Case Study
Caitlyn Mulligan, Team Leader of RE/MAX Revolution in Wall, NJ (34 staff), needed to reclaim time while scaling her business and keeping agents focused on dollar-productive activities. Tired of tedious manual work and inconsistent lead follow-up, she turned to BoomTown — adopting their platform for CRM, lead generation, automation, predictive insights and concierge lead qualification to help her build a business that delivers both financial success and a better work-life balance.
BoomTown automated Caitlyn’s eAlerts, Smart Drip campaigns, pipeline management and Success Assurance concierge services, provided real‑time mobile notifications the instant someone registers, and offers predictive lead insights so she always knows where to focus. The result: leads are contacted in as little as 90 seconds, Caitlyn reports having more personal time while generating new business, she can reach everyone in her database instantly, and improved visibility into lead activity has driven higher conversions — all made possible by BoomTown.
Caitlyn Mulligan
Team Leader