Case Study: Leading software, services and solutions company achieves faster research delivery and increased ROI with Blueocean Market Intelligence

Leveraging an extension team approach for increasing research ROI

Leading Software, Srvices and Solutions Company was struggling with research teams tied up in day‑to‑day tasks and not viewed as strategic partners, which slowed insight delivery and limited impact. To change this, the company engaged Blueocean Market Intelligence and its xTen extension team to move research managers into a consultative, strategic role and improve research speed and ROI.

Blueocean Market Intelligence deployed the xTen team with access to the client’s primary and syndicated data, knowledge portal and research assets, providing consistent, domain‑aware analysis, visualization and rapid responses. The engagement created additional capacity, delivered faster research outcomes and increased the ROI of the client’s research spend, enabling research managers to focus on higher‑value “so what” insights.