Case Study: Leading US PC Manufacturer achieves $85M incremental revenue and unified omni-channel insights with Blueocean Market Intelligence

Large PC manufacturer achieved significant revenue growth by integrating omni-channel data for better insights

Leading US PC Manufacturing Company engaged Blueocean Market Intelligence to solve fragmented regional reporting and unify multi-channel, multi-source (structured and unstructured) data into a single source of truth for consistent KPIs and metrics. Blueocean proposed a Big Data platform using its 360 Discovery approach and a proprietary technology stack (APIs, Amazon S3 for storage, Talend for ETL/classification, and Tableau/Qlikview for reporting) to standardize reporting and analytics across geographies.

Blueocean Market Intelligence ran workshops, produced a data-source/process blueprint, and deployed a global delivery center and technology stack to integrate disparate systems. The solution delivered $85 million in incremental revenue, integrated 40 disparate data sources with over 250 daily data transformations, produced 64 standardized dashboards and 8,300 ad hoc analyses in the first four months, and established scalable data architecture and governance.