Blueocean Market Intelligence
118 Case Studies
A Blueocean Market Intelligence Case Study
Leading Cloud Vendor and Computer Software Manufacturing Company needed to monitor competitor activity and understand hiring-driven signals of product, service and regional expansion in a rapidly growing cloud market. They engaged Blueocean Market Intelligence, which applied its 360 Discovery approach and a focused hiring analysis (secondary research of the provider’s hiring data) to map hiring trends, job functions and geographic moves.
Blueocean Market Intelligence captured and cross‑tabulated hiring data over a 4–6 week engagement and delivered visualized insights that revealed openings in eight new regions (including Sweden, Taiwan, Turkey and Finland), datacenter‑related hires in Canada and India (indicating likely future datacenters), expanded technical and sales hiring in South Africa, strong demand for Software Developers and Solutions Architects in Canada, and partner development hires in Singapore, China and Germany. The analysis gave the client clear, measurable market intelligence to support strategic decision‑making and regional expansion planning.
Leading Cloud Vendor and Computer Software Manufacturing Company