Case Study: Leading devices and services company achieves 360-degree transportation & logistics and fleet-management market insights with Blueocean Market Intelligence

Deep-dive analysis of the transportation and logistics industry

Leading Devices and Services Company faced a rapidly changing transportation and logistics market — driven by globalization, complex supply chains and a fleet management segment growing over 20% year‑over‑year — and engaged Blueocean Market Intelligence to deliver market insights and a deep‑dive analysis into fleet management services, including market size, value chain, use cases and competitor/technology landscapes.

Blueocean Market Intelligence used its 360‑Degree Discovery approach over an eight‑week engagement to produce a comprehensive report (market landscape, emerging trends, AEP vs. cloud usage), a ranked list of 20 active system integrators with customer details, and an overview of AEP players’ customers. The deliverable identified top integrators (IBM, Accenture, Cognizant, Capgemini, CSC) and leading AEPs (Axeda, Etherios), was well received by the client, and was leveraged as a key resource to inform strategy and understand the evolving AEP and cloud landscape.