Blueocean Market Intelligence
118 Case Studies
A Blueocean Market Intelligence Case Study
Leading Devices and Services Company needed a clear, actionable understanding of leading cloud platform options for development and IoT—specifically IBM Bluemix and GE Predix—and engaged Blueocean Market Intelligence to deliver a comprehensive product and competitive analysis covering overviews, target customers, positioning, pricing, partners and community/analyst feedback.
Blueocean Market Intelligence executed a four-week, 360‑Degree Discovery approach that mapped features and capabilities, business models, pricing, partner ecosystems and market reaction for both Bluemix and Predix. The engagement delivered competitor intelligence, comprehensive product insights and side‑by‑side feature and capability comparisons, exceeding the client’s expectations; outcomes included clear guidance on Bluemix’s API/Watson-enabled capabilities and Predix’s industrial connectivity advances with partners like Intel and Cisco.
Leading Devices and Services Company