Bloomfire
69 Case Studies
A Bloomfire Case Study
MuleSoft, a B2B software company that helps organizations connect applications, data, and devices, faced a channel enablement problem: global partners relied on a mix of a corporate wiki, Google Drive, and Dropbox, making it hard to find up-to-date product and sales information. Sales reps frequently emailed the enablement manager with repetitive questions, consuming hours of her time and slowing partner productivity.
MuleSoft implemented Bloomfire to centralize knowledge, make answers easy to find, and enable partners to self-serve sales and marketing materials. The platform achieved 90% engagement among users and helped reduce sales time to revenue by 16%.
Moira Chambers
Partner Communications Lead