Case Study: Midan Marketing achieves 98% user engagement and faster insight discovery with Bloomfire

Midan Marketing Strengthens Position as Innovative Agency With Bloomfire

Midan Marketing is a strategic marketing, consumer research, and creative agency focused on the meat industry. Facing strict client-access rules, the team struggled with fragmented knowledge across secure drives and Evernote, which made finding research slow, duplicated effort, and limited cross-team collaboration.

Midan implemented Bloomfire as a centralized, permissioned insights hub with powerful search, enabling quick access to industry research while protecting client data. Since launching, 98% of users engage with the platform, team confidence in finding needed insights rose 68%, and 93% say Bloomfire makes it easy to stay up to date—cutting search time from hours to minutes and making the agency more insights-driven.

Midan Marketing

Alyssa Kirschling

Market Research Analyst