Case Study: Elixiter achieves 50% reduction in Q&A response time with Bloomfire

Elixiter Reduces Q&A Response Time by 50% With Bloomfire

Elixiter, a Marketo consulting firm founded by Andrew Hull, needed a reliable way to capture and retain expertise as it grew to 34 employees and served clients across 10 countries. With a commitment to in-house training and consistent client service, the company found many knowledge-base solutions too costly and feature-heavy and sought a simpler platform to prevent repeated clarification and lost institutional knowledge.

Elixiter implemented Bloomfire and prioritized a clear taxonomy, executive buy-in, and a “Start with Bloomfire” onboarding habit. Within three months they saw a 50% reduction in time to answer questions (from four hours to two), streamlined training and onboarding, and improved internal communication — including a casual “fun” category — helping the firm retain and reuse expertise as it scales.

Elixiter

Andrew Hull

President and Founder