Case Study: Superior Storage achieves 268% increase in reviews and automated customer referrals with Birdeye

How Superior Storage drives world-class online reputation and customer referrals

Superior Storage is a 16-location self-storage company in Wisconsin and Arkansas that struggled to scale and track online reviews and word-of-mouth referrals while managing each location manually. To improve local search presence and capture more customer referrals, Superior Storage turned to Birdeye (using Birdeye Listings & Reviews and later Birdeye Referrals) to replace manual email incentives and ad hoc referral offers with an automated system.

Birdeye automated review and referral requests, centralized multi-location reporting, and enabled Google integration and easy review responses from a single dashboard. As a result, Superior Storage saw a 268% increase in reviews, a 256% increase in reviews responded to, a 33% rise in clicks-to-call, 49% more web visits, 44% more search views and an 86% increase in directions; the referral program produced 26 shares and 6 new customer leads in its first month. Birdeye’s automation and reporting gave the team scalable reputation management and measurable growth.

Superior Storage

Brandon Wipperfurth

Director of Marketing