Case Study: Bath Fitter achieves more leads, higher ratings, and increased referrals with Birdeye

Bath Fitter Franchisee’s secret to leads, reviews and referrals

BATH FITTER, operating two franchise locations in New York and New Jersey, needed a better way to convert prospects driven to its corporate site by radio and TV ads into paying customers. The company engaged Birdeye and deployed Listings, Reviews, Webchat and Unified Inbox to improve online visibility and create seamless customer communication.

Birdeye’s Webchat and automated review and referral workflows enabled quick engagement and follow-up: the franchisees captured over 300 webchat leads in six months, collected 37 new Google reviews, and raised their star rating from 4.2 to 4.6, helping them appear first in local searches. Birdeye Referrals and its dashboard also simplified referral tracking and incentive payouts, driving measurable growth and higher conversion from marketing spend.

Bath Fitter

Nicolette Dipalma

Marketing & Finance Specialist