Case Study: Kairoi Residential boosts average rating to 4.0 and streamlines review management with Birdeye

6 locations, endless tenant feedback, and how Birdeye made sense of it all

Kairoi Residential, a 26-location property management company in the San Antonio area, struggled with fragmented tenant feedback and a low average rating (2.7 across Google, Apartments.com, and Facebook from May 2017–May 2018). With only two marketing employees, Kairoi needed a way to aggregate reviews, solicit more representative feedback, and respond quickly. They turned to Birdeye (using Reviews, Benchmarking, and Insights) to centralize and manage their reputation.

Birdeye provided a single dashboard, automated review requests, a ticketing system to assign responses, benchmarking against competitors, and NLP-powered insights into resident concerns. As a result, Kairoi Residential’s average rating rose from 2.7 to 4.0 between May 2018 and May 2019, review volume increased and became more representative, and the Competitors tab helped demonstrate superior performance to potential partners — delivering measurable reputation and operational improvements.

Kairoi Residential

Taryn Austgen

Marketing and Public Relations Manager