Case Study: The Air Guy achieves 154% more reviews in 6 months, boosting SEO and customer acquisition with BirdEye

154% more reviews in 6 months boosts SEO and customer acquisition

The Air Guy, a Dallas/Fort Worth heating and air conditioning company, was struggling to grow because it couldn’t reliably collect online reviews—founder Tim Edwards was too busy to solicit feedback and prior vendors delivered poor results. In December 2016 The Air Guy turned to BirdEye’s reputation-management platform and mobile app to automate review generation and monitoring.

BirdEye implemented automated email and SMS review solicitations plus a single-dashboard and mobile app for real‑time monitoring and responses; The Air Guy achieved conversion rates of ~39.3% for email and ~18.2% for SMS. As a result, BirdEye helped The Air Guy grow overall reviews by 154.5% in the first six months (and after one year saw 162.8% more Facebook reviews and 96.5% more Google reviews), boosting ratings, search ranking, click‑throughs and customer acquisition.

The Air Guy

Tim Edwards

Founder