Bird (formerly MessageBird)
59 Case Studies
A Bird (formerly MessageBird) Case Study
NihaoJewelry, an online wholesale fashion jewelry company, faced challenges with high costs and low engagement from managing multiple communication vendors and 20 separate WhatsApp accounts. The company struggled to efficiently reach its global customers and sync meaningful data from conversations, prompting a search for a new solution from the vendor Bird.
Bird provided a unified platform with its CRM and WhatsApp Business API integration, consolidating all customer channels into a single inbox and automating ticket allocation and notifications. This solution from Bird improved NihaoJewelry's customer response time by 50% and increased its Net Promoter Score by 33%, while also streamlining operations and empowering the sales team.
Jane Xu
Business Operation Manager