Case Study: Airwallex achieves 94.4% SMS deliverability and expands into 30 countries with Bird

Airwallex boosts SMS deliverability to 94.4% with Bird

Airwallex, a global payments and financial platform, faced significant challenges with its SMS communications. Their low deliverability rates hindered two-factor authentication for customers, and navigating unique regulatory requirements in each country slowed their global expansion. To overcome these obstacles, Airwallex partnered with Bird to implement its SMS services.

Bird provided a reliable and scalable global messaging platform, streamlining the complex onboarding process for new countries. This partnership resulted in a dramatic improvement, boosting Airwallex's SMS deliverability rate from 89.6% to 94.4%. Furthermore, Bird's solution enabled Airwallex to reduce its country onboarding time from over a month to just seven days on average, allowing them to expand into 30 new countries within two months.

Airwallex