Case Study: Packaged Ice Manufacturer achieves 530%+ increase in customer portal payments and 67% electronic invoicing adoption with Billtrust eSolutions Team

Packaged ice manufacturer drives customer payments and invoicing adoption with Billtrust eSolutions Team

Packaged ice manufacturer, one of the largest U.S. manufacturers and distributors of packaged ice serving over 80,000 locations, had worked with Billtrust since 2015 but struggled to drive customer adoption of digital invoicing and payments. That low adoption slowed customer payments, impacted cash flow and left customers with an outdated billing experience; the customer had initially implemented Billtrust Cash Application and later Billtrust Invoicing to automate matching and offer an online portal.

Billtrust’s eSolutions Team ran targeted email and calling campaigns and the company expanded its use of Billtrust Invoicing, Cash Application and Billtrust Pay on Email to enable ACH and card payments outside the portal. The effort produced measurable results: a 530+% year‑over‑year increase in portal payments, an 85% average cash application match rate for lockbox and electronic payments, 67% electronic invoice presentment, and annual postage savings, while streamlining internal processes.