Case Study: Spearmint LOVE achieves 991% yearly revenue growth with BigCommerce

Spearmint LOVE has 991% yearly revenue growth

Spearmint Love, founded by Shari Lott in 2013, grew from a single crib-blanket product into a fast-growing e-tailer with 3,000+ SKUs. The company’s challenge was scaling beyond the SMB stage without a development team while offering seamless, multi-channel buying options and handling large seasonal spikes in traffic and orders.

By choosing BigCommerce for its pricing, ease of use and built-in integrations (Facebook, Buyable Pins, mobile/desktop checkout), Spearmint Love concentrated on product and operations rather than development, keeping fulfillment in-house. The result: 991% YoY revenue growth, a 38% lift in conversion, reliable holiday scalability, and the ability to outsell major retailers for several brands.

Spearmint LOVE

John Lott

CFO/COO