Case Study: Carewell achieves 3,000% monthly revenue growth and 200% conversion lift with BigCommerce

Carewell Up Levels Customer Care After Switching to BigCommerce

Carewell is a family‑run, service‑centric ecommerce company founded to help caregivers find and buy quality home‑health products with confidence. Facing friction on Shopify — limited checkout control, inability to store credit cards for an older demographic, and restrictive front‑end development — Carewell struggled with conversions and a complex product catalog.

Carewell migrated to BigCommerce and layered in integrations like Yotpo for reviews, Subuno for fraud prevention, and Klaviyo for email marketing, plus ongoing platform support. The move enabled saved‑payment checkouts, easier customization, and better marketing automation, driving a 3,000% increase in monthly revenue, a 200% lift in conversion rate and a 26% rise in average order value (with email revenue growing from 9% to 30%).

Carewell

Bianca Padilla

Co-Founder & CEO