Case Study: Bulk Apothecary achieves 20% sales growth and $50K+ in cost savings with BigCommerce

Bulk Apothecary drives higher profits with BigCommerce Enterprise

Bulk Apothecary, founded in 2010, is one of the nation’s largest online suppliers of natural ingredients and essential oils, offering over 9,000 SKUs. After moving to an on‑premise Magento setup in 2014, the team spent months and tens of thousands of dollars on custom development, frequent performance issues, and unpredictable hosting and licensing costs that constrained growth and marketing efforts.

Moving to BigCommerce Enterprise with support from BigCommerce’s migration team and Blue Fish Development Group delivered a seamless four‑week replatforming with no loss in search rankings or sales. The cloud solution eliminated hosting and license headaches, enabled better analytics and faster improvements, and drove clear results: sales up 15–20%, conversion up 10%, 20% of abandoned cart revenue recovered, and more than $50K saved in hosting and licensing.

Bulk Apothecary

Gary Pellegrino Jr.

President