Case Study: Folderly streamlines email campaign production with Beefree

How Folderly Streamlined Email Campaign Production with Beefree and HubSpot

Folderly, an all-in-one email deliverability platform, sought to improve the visual appeal of its email campaigns. While using HubSpot as its CRM, the platform's built-in visual editor was insufficient. The marketing team, led by Kate Lavrenchuk, needed a solution that provided high-quality designs, seamless HubSpot integration, and design team approval, so they began searching for a new email design tool.

The team chose Beefree for its seamless integration with HubSpot and its library of templates, which eliminated the need for coding. This solution dramatically streamlined Folderly's workflow, reducing the time for design, copywriting, and approval from days to just a few hours. As a result, emails built with Beefree achieved an outstanding average open rate of 36%, which was 15% higher than campaigns created with other tools.

Folderly

Kate Lavrenchuk

Digital Marketing Specialist