Case Study: Jeanswest achieves 204% lift in revenue per customer with Bazaarvoice Ratings & Reviews

Jeanswest sees 204% lift in revenue per customer with Bazaarvoice Ratings & Reviews

Jeanswest, the Australian denim retailer with 110+ stores across Australia and New Zealand, faced the challenge of connecting its store-heavy business with growing e-commerce demand. To bridge online and offline shopping and better understand customer preferences around fit, sizing, and product quality, Jeanswest turned to Bazaarvoice Ratings & Reviews and Insights and Reports.

Bazaarvoice implemented review request emails, Ratings & Reviews, and reporting tools to capture customer feedback and surface trends. The results included a 186% increase in review volume, reviews on 89% of products, a 218% conversion rate increase on product pages with reviews, and a 204% lift in revenue per customer, helping Jeanswest improve merchandising, marketing, and product decisions.

Jeanswest

Darren Cain

Head of e-Commerce