Case Study: Heinen’s Grocery Stores improves frontline communication and engagement with Axonify

Heinen’s Grocery Stores boosts frontline engagement with Axonify Communications, reaching 95% participation

Heinen’s Grocery Stores, a family-owned chain with over 20 locations, faced the challenge of improving timely and informative communication to its 3,500 frontline associates to enhance service and connectedness. The company was already using Axonify Learning but needed a more robust tool to handle the high volume of internal communication requests and keep staff well-informed.

Heinen’s implemented Axonify Communications to complement its existing learning platform. This solution provided a direct channel to share information and revitalize engagement, leading to a 95% participation rate and an average of 10.5 monthly user sessions. The addition fundamentally changed internal communication, making Axonify the primary driver of logins and opening new doors for frontline success.

Heinen’s Grocery Stores

Jeffrey Berquist

Learning & Development Manager at Heinen’s Grocery Store