Case Study: PMG builds a culture of recognition and retention with Awardco

How PMG fuels global success

PMG, a global independent marketing services and technology company, wanted to replace ad hoc recognition spread across multiple tools with a consistent, scalable program that could reach every employee worldwide. Using Awardco’s recognition and rewards platform, PMG sought to better embed appreciation into the employee journey while supporting its people-centric, high-performance culture.

Awardco helped PMG launch a branded recognition experience called myKudos, with peer-to-peer, manager, leadership, onboarding, service award, and incentive programs integrated into Slack and other internal channels. The result was strong adoption and measurable impact, including a 90% login rate, 80% redemption rate, a 40% reduction in attrition risk for early-recognized employees, and employees becoming 30% more likely to recognize others after receiving recognition themselves.

PMG

Pam Buyers

Head of Culture