Case Study: Kroenke Sports and Entertainment achieves elevated fan experience and six‑figure revenue boost with Avaya

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Preview of the Kroenke Sports and Entertainment Case Study

Nuggets and Avalanche Owner Kroenke Sports & Entertainment Elevates the Customer Experience

Kroenke Sports & Entertainment (KSE) is a Denver‑based owner/operator of major teams and venues — including the Nuggets, Avalanche and the 20,000‑seat Pepsi Center — hosting year‑round events for a large local audience. Competing in a saturated sports and entertainment market, KSE needed a secure, scalable network and data platform to give modern, mobile‑first fans a differentiated in‑game experience, support sponsors, and simplify IT management.

KSE partnered with Avaya to deploy Fabric Connect, arena‑wide Wi‑Fi, Avaya Aura contact center, Fanalytics and Identity Engines, delivering fast ticketing and sharing, unified communications, and detailed fan data. The solution enabled rapid entry and real‑time social engagement, targeted marketing for fans and sponsors, six‑figure in‑app ad revenue in the first year, notable increases in Instagram and Twitter metrics, and more flexible, secure event operations.


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Kroenke Sports and Entertainment

David Burke

Chief Ticketing Officer


Avaya

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