Case Study: Marine Rescue Technologies speeds deployments and expands into new markets with Avaya OneCloud CPaaS

Avaya Streamlines Internal Processes, Opens New Markets for Marine Rescue Technologies

Marine Rescue Technologies (MRT) is a Florida-based maker of man-overboard alerts, locators and retrieval systems serving offshore oil & gas, defense, commercial marine and renewable energy sectors. The company relied on premise-based communications that limited growth and slowed delivery of highly customized emergency notification and muster/accountability solutions, so it needed a faster, more reliable way to support customers and expand into new verticals.

MRT moved its AutoCrew system to Avaya OneCloud CPaaS and Avaya cloud UC/CC, using Avaya’s well-documented API for two-way SMS/voice, virtual reception, geo‑pinpointing and automated alerts. The cloud solution was quick to integrate and hardware/PBX‑independent, enabling rapid deployments (e.g., an 18‑hour hurricane hotline), better call routing and customer service, faster time-to-market, improved muster accuracy and expanded opportunities across new vertical markets.

Marine Rescue Technologies

Michael Ritchie

Founder and Owner