Case Study: Cozy Earth boosts growth and ROI with Attentive SMS, Email, and AI

How Cozy Earth Boosted Growth with Attentive's SMS, Email, and AI Solutions

Cozy Earth, a luxury bedding and loungewear brand, needed a more direct and personalized way to reach customers as digital channels became crowded during the pandemic. The company turned to Attentive for SMS and later expanded to Attentive Email and Attentive AI to improve subscriber growth, engagement, and retention.

With Attentive, Cozy Earth used compliant sign-up units, segmentation, abandonment journeys, and AI-powered tools like Send Time AI and Audience AI to tailor messaging and improve performance. The results included 69x all-time ROI for SMS, 515x ROI for journey messages, 214% more sessions and 192% more revenue from abandonment email journeys, plus strong deliverability and engagement gains after moving email fully to Attentive.

Cozy Earth

Weston Clark

Director of Customer Retention