Case Study: ELOQUII achieves early-access mobile sales and VIP engagement with Attentive

ELOQUII - Customer Case Study

ELOQUII worked with Attentive to give mobile subscribers VIP early access to its new Ivy League collection. Their challenge was to drive immediate traffic and sales from a mobile audience ahead of the general release using SMS/mobile messaging, so they used Attentive’s SMS marketing platform to deliver the experience.

Attentive sent a mobile-exclusive message with a bold image, “EXCLUSIVE EARLY ACCESS” overlay, concise copy and a clear “Shop now” link to create urgency. The campaign prompted immediate engagement (including direct replies) and drove subscribers to the product page, helping ELOQUII accelerate shopping activity and capture early conversions via Attentive’s platform.

ELOQUII