Attentive
22 Case Studies
A Attentive Case Study
VibeSzn, a modern jewelry brand, was using Attentive for SMS and Klaviyo for email, which created operational friction as their lifecycle program grew. With segmentation, reporting, and cross-channel messaging split across two platforms, the team needed a more unified way to manage personalized email and SMS marketing.
Attentive migrated VibeSzn’s email program onto its platform, giving the brand one place for segmentation, analytics, testing, and support across both channels. The result was 6x email subscriber growth, 200% more email message volume year over year, 170K+ active subscribers, 86% of subscribers engaging every 30 days, and strong revenue performance including up to 80% conversion on checkout abandonment and 150x lifetime SMS ROI.
Isabel Holloway
Brand Manager