Case Study: Twilio achieves global collaboration and faster development cycles with Atlassian

Atlassian and its ecosystem help Twilio collaborate and streamline processes on a global scale

Twilio, a cloud communications company that provides APIs for voice and messaging, scaled rapidly from 176 to 500 employees and from 3 to 25 engineering teams worldwide. That growth created a need for cohesive tools and processes to manage collaboration, project creation, and development workflows across distributed teams.

Twilio adopted Jira Software and Confluence and leveraged Marketplace add‑ons and the Jira API to automate tasks, delegate project creation to team leads, and build custom integrations. The result was a single source of truth and ticketing system used across engineering and business teams, increased efficiency and transparency, and shorter development cycles—saving days of work through automation and extensibility.

Twilio

Simon Thorpe

Director of Product Management / Marketing