Case Study: OceanX achieves daily releases and greater efficiency with Atlassian Jira Service Desk

OceanX standardizes on Atlassian, gaining speed and efficiency

OceanX, a Paramus, NJ–based technology platform that helps brands sell directly to consumers via product memberships and subscriptions, faced a fragmented work-management environment—by 2013 the company was using nine different task-tracking systems across departments. VP of Information Systems Brandon Cipes led a consolidation effort to replace those disparate tools and standardize on a single platform to improve coordination and efficiency.

OceanX implemented Atlassian across the organization—Jira Software, Jira Service Desk, Confluence, Bitbucket and Bamboo—to unify planning, documentation, CI/CD and service workflows for engineering, product, marketing and facilities. The move reduced release cycles from two–three weeks to daily releases, sped testing and iteration, and fostered a more open, collaborative culture, delivering clear gains in speed and efficiency.

OceanX

Brandon Cipes

VP of Information Systems