Case Study: Rakuten achieves faster development and company-wide collaboration with Atlassian Confluence

Japan's biggest marketplace, Rakuten speeds development with Atlassian

Rakuten, Japan’s largest online marketplace with more than 12,000 employees and nearly 90% of the country's Internet population registered, faced a challenge to standardize and accelerate its global development process as it expanded and added many remote workers. Siloed teams and inconsistent tools made cross‑team collaboration, documentation and visibility difficult.

Rakuten implemented Atlassian’s Jira Software Data Center, Confluence and Bitbucket and tightly integrated them to unify project management, documentation and source control. The integration sped up development cycles, improved knowledge‑sharing and transparency (commits are now automatically linked into Jira), and helped the company adopt faster, more open agile practices that surface development status to internal teams and customers.

Rakuten

Narichika Kajihara

Head of Global Development Tools