Case Study: Jamestown Container Companies achieves $6.3 million in first-year revenue with Athena SWC LLC

Jamestown Container Companies drives $6.3 million in first-year revenue with Athena SWC LLC

Jamestown Container Companies (JCC), a provider of custom corrugated packaging, faced challenges in expanding its client base and maintaining a steady sales pipeline. Their sales team was effective at managing existing relationships but lacked the time for the intensive outbound prospecting required to generate new qualified leads. This gap hindered their growth and led them to form a strategic partnership with the vendor Athena SWC for lead generation services.

Athena SWC implemented a targeted lead generation process, utilizing a division of labor model to find prospects, identify key decision-makers, and set sales appointments. This allowed JCC's sales team to focus on closing deals. Over a ten-year partnership, Athena's consistent and adaptive approach delivered significant results, including $6.3 million in first-year revenue from 75 new deals and an active pipeline valued at over $2.3 million.

Jamestown Container Companies