Case Study: Jiffy Lube modernizes customer experience management with AskNicely

How AskNicely brought Jiffy Lube’s customer experience management into the 21st century

Jiffy Lube and Suds Ontario, a leading automotive franchise, was struggling to modernize its customer experience management. Before working with AskNicely, the team relied on slow, email-based feedback requests and handouts for online reviews, which produced very little data and made it hard for staff to know how to improve.

AskNicely implemented a simple one-question survey approach with real-time feedback collection and automated review requests, making the process easy for front-line teams to use. As a result, Jiffy Lube and Suds Ontario gathered more feedback faster and earned more than 300 Google Reviews rated 4.5 stars or higher across 80% of its stores, strengthening both customer experience and online reputation.

Jiffy Lube

Rob Arthur

Business Development Manager