Case Study: Elsevier achieves 3x productivity and delivers 675 interactive eBooks in 7 months with Aptara

675 Interactive eBooks in 7 Months Innovative Content Technology

Elsevier, a global publisher serving healthcare, science, and education, needed to convert 675 print medical titles into interactive, media-rich eTextbooks for its new Student Consult and Expert Consult portals — complete with offline/online search, social learning links, and cross‑device syncing — all within a tight seven‑month launch window.

Aptara partnered with Inkling to design a custom workflow, scheduling and production tools, templated page designs, and an expert team (content architects, CSS and HTML5 specialists) using just‑in‑time processes and daily shared reports. The result was a three‑fold productivity increase, on‑budget delivery of all 675 titles within seven months to Elsevier’s quality standards, reduced staffing needs, and ongoing growth of the portals as efficient, feature‑rich learning platforms.

Elsevier