Case Study: Sayurbox boosts conversions with AppsFlyer Deep Linking and Audiences

Sayurbox boosts conversions by 137% with AppsFlyer

Sayurbox, a large e-grocery brand in Indonesia, sought to improve its user acquisition economics and increase its signup to first purchase conversion rate. The company faced challenges with manual user segmentation for remarketing and lacked a reliable referral mechanism. To address this, Sayurbox partnered with AppsFlyer to leverage its Audiences and deep linking suite solutions.

AppsFlyer's solutions enabled Sayurbox to automate user segmentation and create personalized referral journeys. This implementation resulted in a 137% improvement in overall conversions and an 86% increase in purchase conversions. The tools also saved 5% in staff hours within six months and confirmed that referrals became their largest driver of traffic.

Sayurbox