Case Study: Letyshops improves user acquisition and customer experience with AppsFlyer OneLink

Letyshops drives over 700,000 app installs with AppsFlyer

Letyshops, a cashback service for online shopping in Ukraine and the CIS, faced challenges in creating a seamless user experience across its extensive influencer marketing campaigns. They needed a solution to efficiently redirect users to their app from various channels and accurately measure campaign performance. They turned to AppsFlyer and its OneLink deep linking suite to address this.

AppsFlyer's solution provided personalized deep links for influencer, email, and offline QR code marketing. This streamlined the customer journey, directing users straight to the app. The campaign reached nearly 500 million users and resulted in over 700,000 app installs, with conversion rates as high as 40% for email marketing. AppsFlyer enabled Letyshops to successfully improve user acquisition and measure their success with unbiased attribution.

Letyshops