Case Study: AppQuantum achieves $7M in 3 months and triple‑digit ROAS with AppsFlyer real-time analytics

How AppQuantum spotted a $2 million-a-month diamond in the rough with AppsFlyer real-time analytics

AppQuantum, a mobile publisher of free-to-play games, faced disappointing soft-launch performance for its title Gold & Goblins and needed fast, reliable real-time analytics and attribution—particularly with iOS 14 privacy changes looming. To validate tests, discover winning creatives, and speed decision-making, AppQuantum turned to AppsFlyer, using AppsFlyer’s real-time reporting, Data Locker feeds, and SKAD support.

AppsFlyer enabled instant campaign optimization and fed raw data into AppQuantum’s BI for custom dashboards, helping the publisher generate $7 million in three months for Gold & Goblins, achieve triple-digit ROAS, process ~50 million attribution events per day, and drive portfolio monthly revenue of about $3 million (with Gold & Goblins the major contributor), while helping AppQuantum surpass 100 million downloads across its portfolio within a year. AppsFlyer’s solutions delivered the independent attribution and scalability that transformed a doubtful soft-launch into a high-performing, revenue-driving title.

AppQuantum

Victoria Beliaeva

Head of Business Development & PR