Case Study: Gett boosts mobile growth and fraud protection with AppsFlyer

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Preview of the Gett Case Study

Gett boosts in-app conversion rate by 20% with AppsFlyer

Gett, a global ride-hailing and mobility company, faced the challenge of scaling its mobile growth and required a measurement and attribution provider that could meet its expanding needs. To address this, Gett partnered with AppsFlyer for its mobile measurement and deep linking solutions.

AppsFlyer implemented its Measurement suite, Deep linking suite with OneLink, and Protect360 fraud protection solution. This provided seamless user attribution, improved in-app conversion rates by 20%, and blocked 35 advanced fraud sources. AppsFlyer's solutions delivered cleaner performance data, simplified workflows, and provided the insights needed for Gett to benchmark its performance and guide its global expansion.


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