Case Study: Fetch Rewards saves over $750K with AppsFlyer Protect360

Fetch Rewards saves over $750K annually with AppsFlyer

Fetch Rewards, a mobile shopping platform, faced a significant challenge with ad fraud impacting its user acquisition campaigns. Their previous attribution provider did not offer sufficient protection, leaving their diverse campaign strategy exposed. Fraud was eating into their budget and polluting their data, making it difficult to scale their efforts effectively. They turned to AppsFlyer for a solution.

AppsFlyer implemented its Protect360 fraud protection solution, which provided real-time and post-attribution fraud detection. This allowed Fetch Rewards to only pay for legitimate installs and proactively share fraud reports with their partners. As a result, AppsFlyer helped Fetch Rewards save over $750,000 annually, blocking 480,000 fraudulent installs and 160,000 fraudulent in-app events.

Fetch Rewards