Case Study: DHgames scales global gaming growth with AppsFlyer

DHgames boosts revenue 10x with AppsFlyer

DHgames, a leading mobile gaming developer, faced significant challenges with marketing fragmentation and attribution, especially within the domestic Chinese market where the absence of the Google Play Store complicated measuring out-of-store installs. Their preferred ad networks required constant syncing of in-app events, and maintaining multiple SDKs stretched their resources. They turned to AppsFlyer's mobile attribution and measurement suite to solve these issues.

By implementing AppsFlyer, DHgames gained real-time insights and end-to-end clarity on their business growth and ROI. AppsFlyer's deep integrations with Chinese ad networks and out-of-store attribution capabilities were crucial. The results were phenomenal, including a 30x increase in users, 10x growth in revenue, and a 15x increase in loyal users, allowing them to scale their business globally and domestically.

DHgames