Case Study: Amanotes blocks 6M fraud events with AppsFlyer Protect360

Amanotes blocks 6M fraud events in 2 months with AppsFlyer

Amanotes, a major music-tech app publisher, faced a significant challenge with mobile ad fraud that was draining its marketing budget. The company noticed abnormal installs and retention rates compromised by malicious bots, which led to inefficient manual efforts to combat the issue. To address this, Amanotes turned to AppsFlyer and its Protect360 fraud protection solution for a transparent and effective way to weed out fraudulent activity.

By implementing AppsFlyer's Protect360, Amanotes could automatically block suspicious traffic in real time, saving considerable time and effort. The solution had a massive measurable impact, blocking 810,000 fraudulent installs and preventing 6 million fraudulent in-app events within just two months, which resulted in significant cost savings and more efficient user acquisition.

Amanotes