Case Study: Tin Can Distributors achieves 20X deal growth and $20,000/month recurring revenue with AppDirect

Tin Can Distributors Scales Deal by 23X in Partnership with AppDirect

Tin Can Distributors, a Dallas-based connectivity and cloud advisor led by founder John Schwarze, needed to scale its advisor business, expand beyond traditional MPLS/voice offerings into cloud, SaaS and security, and free its team to focus on selling and customer relationships rather than provider management.

By partnering with AppDirect as an Advisor, Tin Can gained access to 650 providers and cloud solution specialists, enabling effective cross-selling and managed provider relationships. That approach turned an initial $1,700 UCaaS request into roughly $20,000 in recurring monthly revenue (a 20x scale), while opening doors to hyperscaler, cybersecurity and SaaS opportunities.

Tin Can Distributors

John Schwarze

Founder