Case Study: Synchrony builds a standout employer brand with AMS

Synchrony and AMS An evolving partnership

Synchrony required support in building a qualified team by establishing a strong and inclusive employer brand to attract top talent in a competitive market. AMS Advisory was engaged to develop a holistic solution for recruitment, focusing on defining a unique corporate identity and value proposition to help achieve their ambitious business goals.

AMS implemented a comprehensive, embedded partnership, providing thought leadership and managing all aspects of Synchrony's employer brand. Their work included designing career websites, managing CRM, and executing recruitment marketing and social media strategies. Over their six-year partnership, Synchrony significantly grew its business while decreasing its cost per hire and cost per application, establishing its reputation as a top employer.

Synchrony