Case Study: Vodafone achieves faster digital transformation with Alteryx

Vodafone NZ Drives Digital Transformation Through Remarkable Simplicity

Vodafone New Zealand, a telecom provider, needed a simpler way to manage rapidly growing data and complex network demands as customer expectations and traffic patterns changed. The team was stuck with fragmented, Excel-heavy processes for extracting, transforming, and reporting data, which made it hard to build and maintain accurate models quickly and consistently.

With Alteryx, Vodafone introduced a more structured, self-paced workflow using trial licenses, training, and a Scrum-based support process to automate repetitive analytics tasks and productionize models faster. Alteryx helped the team improve collaboration, reduce reliance on tedious manual Excel work, and respond faster to business needs; during COVID-19, this faster response was especially valuable as Vodafone adapted its network modeling and automated monitoring to shifting traffic patterns.

Vodafone

Ruan Coetzee

RAN Analytics and Automation Lead