Case Study: JetBlue achieves stronger safety culture and rapid, reliable emergency communications with AlertMedia

JetBlue Brings AlertMedia on Board to Take Its Safety Culture to New Heights

JetBlue, a major airline with about 24,000 employees across 100 locations, needed a reliable way to communicate during critical events and proactively monitor emerging threats for its highly mobile, globally dispersed workforce. After trying several platforms that fell short, JetBlue turned to AlertMedia’s emergency communication software and threat intelligence to meet its safety and business-continuity needs.

AlertMedia deployed an integrated solution combining analyst‑vetted threat intelligence, a full-featured mobile app, pre-built notification templates, and 24/7 support, allowing JetBlue to immediately reach employees and maintain real‑time situational awareness. The AlertMedia platform enabled rapid, company‑wide distribution of time‑sensitive messages across 24,000 employees and 100 locations, strengthened JetBlue’s duty of care, and boosted employee trust and confidence in safety communications.

JetBlue

Penny Neferis

Director of Business Continuity and Emergency Response