Case Study: Malwarebytes achieves double-digit revenue growth with Alchemer

Malwarebytes boosts conversion 11% with Alchemer

Malwarebytes, a global cybersecurity company, faced the challenge of moving beyond anecdotal feedback to gain actionable insights from its customer data. To achieve this, they turned to the vendor Alchemer and its Alchemer Pulse product to streamline their VoC program and automate the analysis of open-text feedback.

By implementing Alchemer's solutions, Malwarebytes automated workflows, integrated feedback with systems like Salesforce and Zendesk, and used AI-powered sentiment analysis to uncover critical insights. The results for the vendor Alchemer's customer included double-digit revenue growth, a 60+ point increase in sentiment score, the launch of four new products, and the identification of a new multi-device purchase revenue stream.

Malwarebytes