Case Study: StoryPoint Group delivers faster resident feedback and real-time insights with Alchemer

How StoryPoint Group uses Alchemer to deliver faster, more personal resident experiences across 150 communities

StoryPoint Group, part of Common Sail Investment Group, is a senior housing operator serving more than 14,000 seniors across 150 communities. As the organization grew, it struggled to manage feedback from residents, families, and staff across multiple disconnected tools, which left data siloed, reporting manual, and insights delayed by weeks. The team needed a faster, more reliable way to capture feedback and support more personal resident experiences.

Using Alchemer’s customizable surveys, automation, reporting, and integrations, StoryPoint Group centralized feedback programs, streamlined workflows, and delivered community-specific dashboards in near real time. Alchemer helped cut reporting time from 3–4 weeks to just a few days, automate recurring surveys across 150 communities, and improve visibility for local teams, while also contributing to a surge in positive Google reviews from post-tour surveys.

StoryPoint Group

Erin Kessler

Customer Insights & Reputation Marketing Manager