Case Study: Circle Hotel Fairfield drives $125K in 4 months with Akia Marketing Suite

Circle Hotel Fairfield drives $125K in 4 months with Akia

Circle Hotel Fairfield, an independent boutique hotel, faced significant challenges with its manual email marketing process. Their workflow involved exporting data, uploading lists, and designing templates separately, which led to difficulties in tracking campaign performance, outdated guest mailing lists, and the constant need to rebuild audiences for recurring campaigns. To address this, they turned to Akia's Marketing Suite.

Akia provided a solution that automated guest data, segmentation, and recurring sends within a single platform. This allowed the hotel to see clear revenue attribution for every campaign, operate with CRM-like guest profiles, and capture 100% of guest emails. As a result, Circle Hotel Fairfield generated over $125,000 in post-stay bookings within four months, making email marketing their number one channel for revenue.

Circle Hotel Fairfield